RWB Marketing
Building Blue-Collar Businesses to Last
Partner Website Performance
Wright Pool Company
wrightpoolcompany.com — Google Search Console
28-day report · Aug 12 – Sep 6, 2026
Website Clicks
21
↑ 2,000%
vs. previous 28 days
Search impressions
1,930
↑ 32,133%
vs. previous 28 days
Top Ranking Keyword
Pool Contractor In Buffalo MN
TOP RESULT
Leading search term this period
Wins this period
✓
Explosive first-month growth: clicks up 2,000%, impressions up over 32,000%
With the site freshly tracked in Search Console, this period captures the full impact of the SEO foundation going live — 21 clicks and nearly 1,930 impressions from a standing start.
✓
Average search position: 1.6 — essentially the #1 spot
Wright Pool Company is landing at or near the very top of results for its core searches, a rare and excellent starting position.
✓
"Family-Favorite Pool Contractor In Buffalo MN" is the breakout page
This page alone drove 14 clicks (up 1,300%), with two additional URL variants already landing their first clicks (4 and 2) — strong, broad-based traction right out of the gate.
Improvements & next steps
1
Our Responsibility: Add location-specific landing pages
Build out dedicated pages for nearby service areas (e.g. Rogers, Maple Grove, Monticello) to extend the momentum beyond Buffalo.
2
Our Responsibility: Target more keywords with continued content
Expand content around pool installation, liner replacement, and pool maintenance/opening & closing services to widen the site's search footprint.
3
Your Job: Drive more Google reviews
Launch a simple post-install review request to build review volume early, locking in the strong #1 average position with trust signals.
4
Your Job: Push traffic through social media
Share finished pool builds and backyard transformations on Facebook and Instagram to drive direct referral traffic and grow brand-name searches.